Press Releases

06 Sept

OTAs v direct: winning the guest relationship with technology

Written by Noetic

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Noetic Conference

Today’s hotel guest is more mobile and tech savvy than ever before. They can have the information they want, when and where they want it. The average consumer has changed, technology is always changing, and hotels need to react, adapt and predict the future. Thankfully, we’re making that easier. 

We’ve teamed up with global equity research firm AB Bernstein and HOSPA to host a new conference designed to show hotels how to win relationships with the tech-savvy guest.

The OTAs v direct: winning the guest relationship with technology conference will bring together incredible speakers from the most influential and exciting brands in marketing, technology and hospitality for an exclusive, insight-filled event on 12 September 2018.

The conference will feature a range of in-depth talks to analyse how a site can win guest relationships in today’s world of empowered consumers, OTAs and large brands. And the conference will end with a lively panel debate featuring many of the day’s speakers, including senior figures at GoogleElavon and HOSPA.

In one event, we’re bringing together all four sides of the hotel booking equation to decipher once and for all, what really is the best mix for hotels? This is an unmissable conference that promises to be full of leading insights on today’s market and guest.

The conference is taking place at Hyatt Regency The Churchill on 12 September 2018. Just like in a tech-savvy hotel, spaces are filling fast. So, to secure your place, email fiona@williammurray.co.uk today. 

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